A press release is a free public relations tool that is particularly beneficial to a startup or small business in its early stages. Each Blockchain and Crypto PR agency distributes important or relevant information about upcoming or past events. While a grand opening, spectacular event, or new product launch are all excellent reasons to send out a press release, they can also be used to educate the public about product recalls, give vital consumer information, or attempt to resolve an internal conflict. For example, a news release might inform the public of a data security breach, explain what happened, and identify the steps being taken to prevent it from happening again. As a result, selecting the best pr firm is important.